Twitter is a social media marketing platform that is sometimes overlooked by people with an online store because it is only text based – or was. That has changed now with one image allowed per post. Still, when you have a lot of products it is difficult to know what image to use. And since the text is not very long, you don’t get much chance to describe the product. So how can you use Twitter as a social media marketing platform? Here are a few tips to help you.
- In actual fact, Twitter is stripped to the bare bones of marketing which makes it very easy and quick to use. Once you get used to ‘twittering’ in short, succinct phrases you will find that your marketing efforts don’t take much time and can reward you much more than you would expect. You don’t have to set up a page, or worry about creating an interesting post that gives all the details. A few words and a URL and you’re done.
- It is allowed now to use one image on Twitter per post. This is good if you are selling something like an eBook because you can use the cover image and have the benefit of more text on in the title. That offers you a little more room to put other text in the message.